With the legalization of sports gambling in Mississippi, the Island View Casino Sportsbook Ticker helps generate excitement and awareness. The casino installed two 16 foot long Easy Tickers streaming the latest scores for NBA, MLB, NHL, NFL, and NCAA sports.
The photo was taken by the Sun Herald and they have a great interview / video with background footage of the Sportsbook Ticker
For more on the opening of the Island View Casino Sportsbook check out this article from WLOX
Ticker Markets: Bar / Restaurant
Design Characteristics: Straight