Trade Shows
Financial Management Association (FMA) in Reno, NV
Posted on Thu, October 22, 2009
The 2009 annual conference for the Financial Management Association is underway at the J.A. Nugget Casino in Tahoe-Reno, NV. If any faculty from your business school is attending please have them stop by booth 108 to say hello and take a look at our 8-color LED ticker display showing current market updates for the Dow 30 stocks. Attendees can also play with our 46” interactive LCD display showing the new interactive donor wall and way-finding system for universities.
Sales Rep verses Touch Screen - who wins?
Posted on Fri, October 23, 2009
While attending a small conference for universities I noticed the LCD touch screen was the more inviting options for attendees in comparison to speaking with a sales person. During a 4 hour stint in the booth I collected 8 business cards and had some nice conversations, but during the lunch break I stepped away for 30 minutes and observed our unmanned booth from a distance. During that 30 minute stretch I noticed at least 10 people that had been walking around stop and play with the technology. The display was inviting and fun to play with allowing users to look through pictures of digital signage installs, experiment with way-finding, and view celebrity profiles on our mock donor wall. With a sales person in the booth attendees were apprehensive about using the touch screen because that means they would have to answer questions, but when no sales person was present it made the booth a completely different experience. Lesson learned - send more technology and less sales people to tradeshows and make sure the content is designed to capture contact details for people that want to learn more and let it run all day including after hours - who knows what type of person may come by and engage with the technology.
Day 1
Touchscreen 10
Salesperson 8
Southern Finance - Captiva Island, FL
Posted on Thu, November 19, 2009
If you are attending the Southern Finance event at Captiva Island, FL please stop by the exhibit hall and visit our booth to see our interactive digital signage and LED tickers for business school finance labs. At 10:15 this morning Jason Berberich from Rise will be moderating Session B.7 Trading Rooms and Technology in the Auger Room - please stop by to learn more about building a state-of-the-art finance lab.
Rise Creative Services Example: Benefits of Interactive Digital Signage
Posted on Fri, December 11, 2009
Interactive signage offers numerous opportunities for companies to improve their connection with visitors and customers, and to streamline their ability to provide helpful information. With hand-held devices leading the way, consumers will become more facile with touch-screen technology, and start to expect it in every environment.
Following are three ways that companies can benefit from interactive digital signage:
Interactive Wayfinding. Companies with large buildings or campuses can be difficult for visitors to navigate, leaving company receptionists and security guards to spend a majority of their day directing traffic. A touch-enabled digital sign can improve visitors’ experience, while freeing personnel to focus on other tasks.
Interactive Conciergee. While every visitor benefits from the “personal touch,” it’s challenging to provide services around the clock. A touch-screen display can operate 24 hours a day, seven days a week, to help your visitors find what they want, when they want it, with the simple swipe of a finger.
Interactive Donor Walls. Many hospitals and universities rely on generous donors and patrons for funds; corporations like to recognize employee achievement—interactive signage is a unique way to show appreciation.
If you would like to read more please read the article Three Ways Interactive Will Change Digital Signage
